[Magazine] Monthly Business Concept, December issue

[Magazine] Monthly Business Concept, December issue

From Graduate School of Project Design:

Creative Town Aoyama

Introduced as “UTO,” a company that delivers long-loved

The title of the article was “Iwate/Kitakami as a sacred place for cashmere,

UTO brand produces and sells made-to-order knitwear made of 100% cashmere.

The company takes orders at its headquarters and showroom in Minami Aoyama, and produces its products at its own factory in Kitakami City, Iwate Prefecture.

Breaking out of the norm in the industry, they have built a unique business model.